About Me 

I’m available for work remotely or in-office. As a mother with kids in college, I’m open to full-time, part-time, or as-needed freelancing. Contact me to discuss your specific needs.

  • I was born and raised in the beautiful country of Israel, and for the past 20 years, I have been living in the bustling city of New York.

As a UX/UI designer, web designer, and SEO specialist, I bring extensive experience in web, app, and responsive design, graphic design, programming, and UX research to every project I work on. With a proven track record of creating and managing over 500 websites worldwide, I have helped businesses in a variety of industries, including Medical, Beauty, Jewelry, Fashion, Business Services, and Banking, to increase their target market visibility and sales and reposition themselves as leaders within their industries.

My knowledge is experience, and my tool is design. I am highly skilled in managing projects and branded digital properties, and I am committed to delivering exceptional results that exceed your expectations.

Whether you need help with UX/UI design, user research and personas, feature planning, user flows, wireframes, UI design, prototyping, testing, web flow development, user testing, A/B testing, rapid prototyping, heuristic analysis, usability, accessibility, or consulting for website improvements, I am here to help.

I offer in-depth consulting for website improvements, including UX/UI, technical issues, deficiencies, SEO, hosting, content, and more. I am available for face-to-face meetings or via Zoom, and I am committed to providing you with the personalized attention and support you need to achieve your goals.

So if you’re looking for a talented and experienced UX/UI designer, web designer, and SEO specialist, look no further than me. Contact me today to learn more about how I can help you take your business to the next level.

  • Create and update websites in Figma, and implement them in WordPress.
  • Develop UI mockups and prototypes that clearly illustrate how sites function and appear visually.
  • Prepare and present rough drafts to internal teams and key stakeholders.
  • Identify and troubleshoot UX problems (e.g. responsiveness).
  • Conduct layout adjustments and adhere to style standards on fonts, colors, and images.
  • Design specific aesthetics to be implemented within a website or product, from the layout menus, drop-down options, to colors and fonts.
  • Account for and track the human-computer interaction (HCI) element of a design, and conduct testing of completed applications, websites, and software to assess UX.
  • Participate and contribute to stand-ups, sprint planning, and retrospectives at the agile team level and up.
  • Design and execute digital and print marketing collateral, including social media, print/digital ads and billboards, books and brochures, large-scale window graphics, signage, and merchandise.
  • Create strong, innovative graphic designs utilizing brand guidelines and incorporating best-in-class design principles, and regularly refresh corporate decks in conjunction with office development needs.
  • Assist in developing standards and best practices for content creation, distribution, maintenance, and repurposing.
  • Stay current with trends, best practices, and platform updates, and coordinate with outside creative agencies, architectural firms, and print agencies.

She provides fast and professionally designed websites.


I have been working with Irit for several years on several websites. She always gives me professionally designed websites. She is especially good if you need fast service. If you work with Go Daddy or some other large company, it may be cheaper, but you don”t get the service or quality. Her sites are very custom. She is also available 24 hours a day if you need her help.

Stan Conway
Owner Founders Cap LLC. | Venture Capital NYC

Quick turnaround. No middlemen to slow things down.


Quick turnaround. No middlemen to slow things down. A professional look that is not like everybody else’s web site. I was initially skeptical about how SEO would impact our professional services but I am now a believer. This really makes it easy for other professionals find us. I only had to share details about our company and our services, Ibdesign was able to do the rest

David Nygard, CCP